The 5 Biggest Marketing Mistakes
E-Commerce Founders Are Making
That Are Killing Your ROI, Wasting Time, and Costing Your Customers (And How to Fix Them, Even If You’ve Tried Everything Else)

A client used this playbook and made over $15m in revenue, getting 17x ROAS
Are you ready to Stop Throwing Money Away On Marketing That Doesn't Work?
Find out the 5 biggest marketing mistakes that are killing your business.
Get no-BS, actionable steps to stop throwing away money on what doesn’t work.
Learn how to focus on what drives sales and actually grows your business
Build a marketing plan that actually works...no more wasted budgets.
Track and know what's working and scale your results.
This free 5-day email course shows you the biggest marketing mistakes that are wasting your money and holding you back. It's time to stop throwing money away and build a plan that actually makes money.
"Incredibly eye-opening. Had I found out about these mistakes earlier, I would have saved myself a lot of sleepless nights."
Created by Cedric Atkinson & Monica Kwias, who've...
Generated over $500 million in value for clients
Worked with top brands, including Intel, Microsoft, Amazon and Google
Co-created the first multi-vendor store on Amazon, that generated over $17 million in sales

Want to make sure this free email course is “worth it” before you sign-up?
Here’s what you’ll learn:
Day 1: Why thinking anyone can do marketing is burning cash, driving away customers, and killing your business.
Day 2: How chasing shiny things instead of having a real strategy is wasting your time—and why vanity metrics won’t pay the bills.
Day 3: Why copying competitors makes you invisible, weakens your brand, and puts you on a losing path.
Day 4: How trying to please everyone means your message gets lost, campaigns flop, and your real customers disappear.
Day 5: Why chasing likes and followers feels good but won’t pay the rent—and how to zero in on what actually matters